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Storytelling for Creators
Storytelling for Creators
Despite being the largest online marketplace, eBay needed help getting moms to consider them when doing their holiday shopping.
Our campaign, “Unwrap Attack” did exactly that by reminding us all how good it feels to watch your loved ones tailspin into a hysterical screaming frenzy when you give them that just-right gift. Campaign included over 50 relevant 'mom' bloggers seeding the campaign to their blog networks.